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The Brand Book provides a straightforward and practical guide to the fundamentals of brands and branding
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How to Be an Illustrator Second Edition Films the next player goesThis book offers practical help and guidance to aspiring illustrators. All areas of the job are covered creating a portfolio; approaching potential clients; preparing for meetings and negotiating contracts; setting up a studio; maintaining a flow of work and managing ones time and cash. Self promotion, creating websites, self publishing and the pros and cons of agents are all explored. International illustrators are interviewed, discussing how they
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